Personal loan growth in November 2025 slowed to 12.8% year-on-year, down from 14% in October, primarily due to a slowdown in home loans, credit cards, and consumer durables. The housing segment saw growth drop to 9.9% amid rising delinquencies and a cooling market. Analysts attribute the overall personal loan segment's deceleration to increased caution regarding unsecured loans and a decline in direct assignments for housing. Gold and vehicle financing helped mitigate a deeper slump in bank credit.