
Analysts anticipate early signs of demand recovery for FMCG companies in the December quarter (Q3 FY26), with overall growth potentially reaching 6.9%, a significant increase from the previous year. Data suggests rural demand continues to outperform urban markets. While food categories are expected to perform better than personal care, partly due to GST adjustments and a shift towards branded products, some de-stocking issues may have impacted early December sales.
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