A movement called Pandiyar-Moyar Inaippu Iyakkam is demanding that political parties include the Pandiyar-Moyar water diversion project in their election manifestos. The project aims to address water scarcity in Erode, Tiruppur, Coimbatore, and Karur districts by diverting surplus Pandiyar river water into the Moyar river and Bhavanisagar reservoir. The movement highlights the project's importance for drinking water, agriculture, and livelihoods, noting that the Bhavanisagar Dam has received significantly less water in recent years, impacting irrigation and supply for millions.