India's fast-moving consumer goods distributors have urged the market regulator SEBI to pause IPO approvals for loss-making quick-commerce and e-commerce companies. The All India Consumer Products Distributors Federation (AICPDF) cited concerns over unproven profitability, reliance on capital infusions for discounts, and valuations based on market share rather than earnings. They seek regulatory action to protect small investors and the retail trade ecosystem from risks associated with these companies' public listings.