Meta Introduces Charges for WhatsApp Business Messages in India from October 1
Meta will revise its WhatsApp Business Platform pricing in India starting October 1, 2026. Businesses will be charged approximately Rs 0.115 per delivered message for utility messages like order confirmations and delivery updates, even within the previous 24-hour free reply window. Each business phone number receives 1,000 free service messages monthly, after which charges apply. The changes affect only WhatsApp Business Platform users, not regular WhatsApp or WhatsApp Business app users. Businesses must add a payment method by September 30 to avoid service disruptions.
First-hand measurement across 4 sources
We measured how 4 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is neutral (50/100). Lens Score 39/100.
Outlets measured: mint, ndtv, freepressjournal, indiatoday. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (50–50/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
indiatoday broke this story on 29 Sept, 09:07 am. Other outlets followed.