BharatPe Launches BharatPe Flex Credit Service Integrated with UPI Payments
BharatPe introduced BharatPe Flex at the Global Fintech Fest 2026, a consumer credit product integrated with UPI payments. Eligible users can access credit limits up to ₹60,000 for online and offline UPI merchant payments, with options to repay in full within 45 days or via flexible EMIs over 3 to 12 months. The service includes fixed rewards on daily spends and is accessible through the existing BharatPe UPI app without requiring a physical card or separate app. The launch was supported by a new campaign featuring cricket player Rohit Sharma.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is positive (75/100). Lens Score 38/100.
Outlets measured: economictimes, thetribune. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (75–75/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
thetribune broke this story on 10 Sept, 08:53 am. Other outlets followed.