SleepyCat Expands Sleep Studios Across Indian Cities for Personalized Mattress Shopping
SleepyCat is expanding its offline presence across multiple Indian cities, including Bengaluru, Chennai, Gurugram, Hyderabad, and Ahmedabad, by opening new Sleep Studios. These stores offer customers a personalized mattress shopping experience, allowing them to try different mattress types and comfort levels in person. SleepyCat aims to bridge online convenience with hands-on testing, providing expert guidance to help shoppers choose mattresses suited to their individual sleep preferences and needs. The studios also showcase related sleep products like pillows and mattress protectors.
First-hand measurement across 5 sources
We measured how 5 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is positive (75/100). Lens Score 32/100.
Outlets measured: mint, hindustantimes, hindustantimes, hindustantimes, hindustantimes. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (75–75/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
hindustantimes broke this story on 29 Sept, 11:24 am. Other outlets followed.