GROHE Introduces Matte Black Ceramic Finish in Indian Bathroom Range

GROHE has launched Matte Black Ceramics in India, expanding its bathroom range with this finish across both GROHE and GROHE SPA portfolios. This move responds to growing consumer demand for sophisticated, personalized bathroom designs beyond traditional white ceramics. Priya Rustogi, Managing Director of LIXIL IMEA India, highlighted that Indian consumers prefer timeless colors that add character and allow cohesive design. The launch reflects a cultural shift toward restrained, intentional design choices in home bathrooms.