Powerade Launches in India as Official Sports Drink of ICC Men's T20 World Cup 2026

Powerade, The Coca-Cola Company's sports hydration brand, has launched in India as the official sports drink of the ICC Men's T20 World Cup 2026. Introduced in two low-calorie flavors—Mountain Blast and Fruit Punch—Powerade contains Vitamin B3 and electrolytes to support high-intensity sports and active lifestyles. The launch featured a prominent on-ground presence during India's Super 8 match in Ahmedabad. Coca-Cola India aims to establish Powerade as a long-term brand aligned with India's growing sports culture.