India's quick-service restaurant (QSR) market is poised for a significant shift as Devyani International and Sapphire Foods announce their consolidation. This merger aims to create a combined entity comparable in scale to Jubilant FoodWorks, the current market leader operating Domino's and Dunkin' Donuts. The combined Devyani-Sapphire operations, known for KFC and Pizza Hut, are expected to generate over $1 billion in annual revenues, intensifying competition and potentially reshaping the domestic QSR landscape into a contest between two major rivals.