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"Itihaas" Book Applies Ancient Indian Epics to Modern Leadership Challenges

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"Itihaas" Book Applies Ancient Indian Epics to Modern Leadership Challenges

Reviewed byMrunal Wange· Business & Economy Editor· Edited byOjas Kale
Analysed 7 Jun 2026·2 sources analysed·New Delhi, India·Business
"Itihaas" Book Applies Ancient Indian Epics to Modern Leadership ChallengesPreviousNext

The book "Itihaas: A Performance Model for Modern Leadership" by Sridhar Rammurthy draws on strategic and psychological insights from Hindu epics like the Mahabharata, Ramayana, and Bhagavad Gita to explore leadership challenges. It argues that internal struggles, rather than lack of skill, often hinder leaders. The book introduces the Itihaas Performance Model, linking ancient stories to modern business scenarios, aiming to offer a leadership framework rooted in Indian tradition yet broadly applicable.

TBN's observations

First-hand measurement across 2 sources

We measured how 2 outlets covered this story. Coverage leans balanced overall (Left 0%, Centre 100%, Right 0%). Overall sentiment is positive (72/100). Lens Score 28/100 — low public interest.

Outlets analysed (first-hand measurement by TBN's Bias Engine):

  • theprint— balanced framing, positive sentiment
  • news18— balanced framing, positive sentiment
Political Bias
0%100%0%
Sentiment
72%
AI analysis of 2 sources · Published under editorial oversight by The Balanced News
Analysed 7 Jun 2026· How this analysis is produced· Editorial standards· Corrections

AI Analysis

Political bias across 2 sources
● Left 0%● Center 100%● Right 0%

The articles present a perspective that emphasizes traditional Indian cultural and philosophical frameworks as relevant to contemporary leadership without promoting political agendas. The focus is on integrating ancient wisdom with modern business practices, reflecting a cultural-national viewpoint but maintaining a neutral tone by avoiding partisan language or political commentary.

Sentiment — Positive (72/100)

The overall sentiment is positive, highlighting the book's innovative approach to leadership by connecting timeless epics with current challenges. The tone is informative and respectful, emphasizing the potential value of the Itihaas Performance Model without exaggeration or criticism.

How 2 sources covered this story

Each source's own headline, political lean, and sentiment — so you can see framing differences at a glance.

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SourceTheir headlineBiasSentiment
theprint'Itihaas': Book reimagines ancient Indian wisdom for today's business leadersCenterPositive
news18'Itihaas': Book reimagines ancient Indian wisdom for today's business leadersCenterPositive

Coverage timeline

news18 broke this story on 7 Jun, 10:01 am. Other outlets followed.

  1. 1
    news187 Jun, 10:01 am
    'Itihaas': Book reimagines ancient Indian wisdom for today's business leaders
  2. 2
    theprint7 Jun, 02:35 pm
    'Itihaas': Book reimagines ancient Indian wisdom for today's business leaders

Lens Score breakdown

28/100
Public interest0/100
Coverage gap100%

Well-covered story — coverage matches public importance.

Story context

Category
Business
Location
New Delhi, India
Sources analysed
2
Last analysed
7 Jun 2026
Key entities
New DelhiIndian epic poetryRamayanaMahabharataBhagavad GitaIndiaPress Trust of IndiaHistory of IndiaDharmaArjunaHanumanRama