Onitsuka Tiger Sneakers Gain Popularity Among Tokyo Tourists Amid Weak Yen
Onitsuka Tiger sneakers, popularized by the 2003 film "Kill Bill," are experiencing renewed global demand, especially among tourists in Tokyo. A weak yen has made these vintage-style shoes more affordable for visitors, who often queue to buy them and try them on immediately. Fans appreciate their classic design and lightweight comfort. This surge in popularity has boosted sales and profits for Asics, the parent company, as the brand appeals to both athletes and casual wearers worldwide.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is positive (75/100). Lens Score 34/100.
Outlets measured: hindustantimes, mint. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (75–75/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
mint broke this story on 7 Sept, 05:23 pm. Other outlets followed.
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