Uday Shankar Highlights Media's Role in Building Brand India at FICCI Frames
At FICCI Frames 2026, media veteran Uday Shankar emphasized the media industry's vital role in shaping society's aspirations and building 'Brand India.' Receiving a lifetime achievement award, he highlighted media's influence beyond news, including entertainment, cinema, and sports, as key to inspiring hope and strengthening India's global image. Shankar also acknowledged industry changes and the emergence of younger leaders bringing innovation, urging stakeholders to use storytelling to enhance India's narrative and identity.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is positive (75/100). Lens Score 40/100.
Outlets measured: moneycontrol, economictimes. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (75–75/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
economictimes broke this story on 29 Sept, 08:04 am. Other outlets followed.
