Patanjali Ayurved Empowers Rural Farmers and Expands Ayurvedic Products Nationwide

Patanjali Ayurved has developed a rural-centric business model that empowers farmers and local entrepreneurs by directly sourcing raw materials and providing employment in villages, reducing migration. The company integrates traditional Ayurveda with modern research, offering herbal, chemical-free products trusted by many Indian consumers. It also supports farmers through digital tools and schemes like 'Kisan Samridhi Yojana' and expands affordable Ayurvedic clinics nationwide, aiming to promote indigenous values and accessible healthcare.