
The Securities and Exchange Board of India (Sebi) has mandated that all regulated entities and their agents disclose their registered name and registration number on social media platforms when posting securities market-related content. Effective from May 1, 2026, this applies to stock brokers, mutual funds, portfolio managers, and intermediaries across platforms like YouTube, Instagram, WhatsApp, and X. The move aims to enhance transparency, help investors distinguish authorized content from unregulated sources, and strengthen investor protection amid growing online financial communications.
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