
Samsung projects a positive business outlook for India in 2026, driven by rising consumer spending and market optimism. The company plans to embed artificial intelligence across its product range, including mobile devices and home appliances like refrigerators and washing machines, with Wi-Fi connectivity enabling software upgrades. Samsung is investing heavily in AI research at its India-based centers and emphasizes locally designed products tailored to Indian consumers, supporting India's growing role as a manufacturing and innovation hub.
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