Old Monk to Change Labels After FSSAI Raises Concerns Over Ageing Claims
Mohan Meakin, maker of Old Monk rum, has agreed to change its bottle labels following concerns raised by the Food Safety and Standards Authority of India (FSSAI) about ageing claims and the use of artificial flavourings. The company will remove the '7 years old blended' claim and clearly indicate added flavourings. The Bombay High Court has directed submission of revised labels for approval, while the sale of Old Monk remains restricted in Maharashtra. FSSAI has also scrutinized other liquor brands for similar issues.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is neutral (50/100). Lens Score 59/100.
Outlets measured: mint, indiatoday. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (50–50/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
indiatoday broke this story on 31 Aug, 10:43 am. Other outlets followed.