Visa Expands Infinite Tastes Program with New Culinary Experiences in Asia Pacific
Visa has expanded its Infinite Tastes: Beyond the Menu program, offering Visa Infinite cardholders exclusive culinary experiences across 13 Asia Pacific markets. The chef-led initiative provides immersive activities such as guided market tours, tastings, and intimate chef-hosted events that highlight the stories behind each meal. Visa's research indicates that affluent consumers increasingly prioritize dining as a key expression of identity and social capital, with dining being their top annual spending category over healthcare, entertainment, and travel.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is positive (78/100). Lens Score 32/100.
Outlets measured: thetribune, thehindu. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (78–78/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
thehindu broke this story on 30 Sept, 05:09 am. Other outlets followed.