
A video circulating on social media shows a Delhi man earning over Rs 2,200 by selling organic Holi colours made from Multani mitti (Fuller's earth). He collects soil, processes it into fine powder, and mixes it with turmeric and food colouring to create natural, skin-friendly Holi powders. Selling these in Connaught Place, his approach highlights the potential of simple, creative street businesses. Online reactions include admiration for his sales skills and interest in natural colour alternatives.
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