
Netflix's upcoming Korean romantic comedy series Boyfriend on Demand, starring BLACKPINK's Jisoo and Seo In-guk, will premiere on March 6, 2026. The 10-episode show follows Seo Mi-rae, a burnt-out webtoon producer who escapes reality through a subscription-based virtual dating simulation offering curated romantic experiences. Directed by Kim Jung-sik, the series explores themes of emotional burnout, modern loneliness, and digital intimacy, blending workplace romance with speculative fantasy.
Select a news story to see related coverage from other media outlets.