Farhan Akhtar and Ritesh Sidhwani's Excel Entertainment has reportedly sold a minority stake to Universal Music Group, a deal described as significant for an Indian production house. The partnership aims to strengthen Universal's presence in the Indian film market and allow Excel to expand its production scale. Both companies state the collaboration aligns with the vision of creating Indian content for global audiences. The deal, which sees Akhtar and Sidhwani retaining creative control and a majority equity stake, is expected to be formally announced soon, with Maharashtra Chief Minister Devendra Fadnavis in attendance.