India Unveils First Interactive Theatrical Film at BRICS WAVES Bazaar
At the BRICS WAVES Bazaar in Mumbai, India unveiled 'Life Is A Game,' the country's first interactive theatrical film developed with Bharat Digital Media Federation. The event, held under India's BRICS Presidency, gathered over 500 delegates from 21 member and partner countries, fostering collaboration in the global creative economy. The film uses patent-pending technology allowing nearly 200 audience members to interact simultaneously via mobile phones without apps or internet, influencing the story across four parallel timelines for a unique cinematic experience.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is positive (78/100). Lens Score 38/100.
Outlets measured: businessstandard, thetribune. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (78–78/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
thetribune broke this story on 8 Aug, 06:29 am. Other outlets followed.