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Hina Khan Comments on Kriti Sanon's Raksha Bandhan Ad Backlash and Actor Choices

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Hina Khan Comments on Kriti Sanon's Raksha Bandhan Ad Backlash and Actor Choices

Analysed 7 Sept 2026·2 sources analysed·India·Entertainment
Hina Khan Comments on Kriti Sanon's Raksha Bandhan Ad Backlash and Actor ChoicesPreviousNext

Kriti Sanon faced backlash for a Raksha Bandhan jewellery ad, leading the brand to remove it after criticism over her outfit. Actress Hina Khan commented on the controversy during her talk show The4POV, stating that actors have the option to opt out of projects if they foresee potential backlash. She expressed that Kriti did not deserve the extent of criticism received and did not blame either the actress or the brand, noting that online reactions often escalate beyond the initial issue.

Sentiment
52%
TBN's observations

First-hand measurement across 2 sources

We measured how 2 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is neutral (52/100). Lens Score 29/100.

Outlets measured: news18, timesnow. See how each one headlined and framed the same story in the source comparison below.

AI analysis of 2 sources · Published under editorial oversight by The Balanced News
Analysed 7 Sept 2026· How this analysis is produced· Editorial standards· Corrections

AI Analysis

Sentiment — Neutral (52/100)

Sentiment was consistent across outlets (50–55/100), indicating broadly factual reporting rather than editorialising.

Coverage timeline

timesnow broke this story on 6 Sept, 03:33 pm. Other outlets followed.

6 Sept, 03:33 pm2 sources · 11 h7 Sept, 02:13 am
AI analysis by the TBN Bias Engine · beat methodology byAniket Awate· Culture & Digital Media Writer· editorial standards byOjas Kale
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1
timesnow6 Sept, 03:33 pm
Hina Khan Reacts To Kriti Sanon's Rakhi Ad Controversy: Actors Have Option To Opt Out
  • 2
    news187 Sept, 02:13 am
    Hina Khan Reacts To Kriti Sanon Raksha Bandhan Ad Controversy: 'As An Actor, You Can Opt Out'
  • Story context

    Category
    Entertainment
    Location
    India
    Sources analysed
    2
    Last analysed
    7 Sept 2026
    Key entities
    Hina KhanRaksha BandhanKriti SanonFear Factor: Khatron Ke KhiladiYeh Rishta Kya Kehlata HaiNaagin (TV series)Dance India DanceRiteish DeshmukhBigg BossHindiGiva (footballer, born 1993)Talk show