Spotify Reports Growth in Indian Music Royalties and Regional Artist Streams in 2025
Spotify's 2025 Loud Clear report highlights a 29% rise in royalties for Indian artists, with Telugu music surging over 120%. Indian music streams reached nearly 335 billion globally, totaling over 20 billion listening hours. Regional-language and independent artists are gaining prominence beyond Hindi film music, with significant growth in Marathi, Bengali, Malayalam, Tamil, and Haryanvi genres. Spotify also noted a 14% increase in new listeners discovering Indian artists, reflecting expanding global reach and economic opportunities across diverse Indian music styles.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. Coverage leans balanced overall (Left 0%, Centre 100%, Right 0%). Overall sentiment is positive (78/100). Lens Score 39/100.
Outlets measured: news18, hindustantimes. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
All 1 outlets scored close to centre on political lean. The real divergence here is in emphasis, not lean — compare the headlines below to see how each outlet chose to frame the same facts.
Sentiment was consistent across outlets (78–78/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
hindustantimes broke this story on 3 Sept, 10:04 am. Other outlets followed.