iQIYI Reports Increased Viewing Time and Popular Titles During 2026 National Day Holiday
iQIYI, a leading Chinese online entertainment platform, reported a 12% increase in average daily viewing time during the National Day holiday from October 1 to 7, compared to the pre-holiday period. TV screens accounted for nearly 60% of viewing time, while in-car viewing rose by nearly 60% year-over-year. Popular dramas like "The Old Story of Yu Hong" and films including Stephen Chow's "Kung Fu Soccer" drove audience engagement, with premium content dominating the platform's rankings throughout the holiday week.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is positive (76/100). Lens Score 32/100.
Outlets measured: thetribune, thehindu. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (75–78/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
thehindu broke this story on 10 Oct, 05:53 am. Other outlets followed.
