KT Professional Partners with Miss Universe India 2026, Honours Winners
KT Professional, an Indian haircare brand, served as the Official Hair Expert Partner for Miss Universe India 2026. Over three months, all 52 contestants used its 6X Keratin Gloss Shampoo Conditioner to enhance hair strength, shine, and smoothness. The partnership culminated at the Jaipur finale, where KT Professional's CEO presented the winner, Kaziah Liz Mejo from Kerala, and awarded Miss Tejaswini Shrivastava for the Best Miss Headshot. The brand also distributed over 300 curated hampers to participants and guests, gaining organic visibility through social media.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is positive (82/100). Lens Score 32/100.
Outlets measured: businessstandard, thetribune. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (78–85/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
thetribune broke this story on 24 Aug, 10:25 am. Other outlets followed.