
Actress Malaika Arora launched Maejoy, a lifestyle accessories brand co-created with Exceed Entertainment and Myntra Jabong India Private Limited. Maejoy offers over 250 styles, including handbags made from diverse materials and lab-grown diamond jewellery certified by IGI and GCI. The brand emphasizes individuality and accessible luxury under the philosophy 'The Joy of Being Me.' Malaika debuted the brand wearing a yellow maxi dress, highlighting the event's blend of fashion and personal style.
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