Ahead of the 2026 Assam Assembly elections, top BJP leaders are intensifying their campaign by focusing on issues of "Bangladeshi infiltrators" and alleged land encroachment by Bengali-origin Muslims. The state BJP has framed the election as a contest between indigenous Assamese people and the Miya Muslim community, with Chief Minister Himanta Biswa Sarma claiming a significant demographic shift due to the growing Muslim population. This rhetoric suggests a campaign strategy centered on perceived civilizational and demographic threats.