As Assam Assembly elections approach, the BJP is centering its campaign on issues of "Bangladeshi infiltrators" and land encroachment by the "Miya Muslim" population. The party frames the election as a "civilisational struggle" between native Assamese traditions and the culture of Bengali-origin Muslims, who they claim are increasing demographically. Chief Minister Himanta Biswa Sarma has warned of potential demographic shifts and the impact on Assam's future and cultural survival.