The BJP, following its recent electoral success in Haryana, is strategizing to use the state as a launchpad for its expansion into Punjab. Prime Minister Modi and Home Minister Shah have initiated outreach efforts, blending political, religious, and governance themes, particularly targeting the Sikh community ahead of Punjab's 2027 Assembly elections. The party anticipates a new state president and is preparing its cadre for a demanding year focused on increasing its footprint in the crucial border state.