Kerala High Court Allows Exclusion of Landing Page Views; TV Ratings Agencies Yet to Register
The Kerala High Court lifted its interim stay on the Centre's Television Rating Policy, 2026, allowing exclusion of 'landing page' viewership from official TV ratings. The policy aims to count only actively chosen programs, as supported by BARC, which views landing page impressions as forced viewing inflating TRPs. However, no TV ratings agency, including BARC, has yet registered under the new policy's stricter compliance requirements, delaying the resumption of official viewership data.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. Coverage leans balanced overall (Left 0%, Centre 100%, Right 0%). Overall sentiment is neutral (50/100). Lens Score 48/100.
Outlets measured: economictimes, ndtv. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
All 1 outlets scored close to centre on political lean. The real divergence here is in emphasis, not lean — compare the headlines below to see how each outlet chose to frame the same facts.
Sentiment was consistent across outlets (50–50/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
ndtv broke this story on 24 Jul, 11:45 am. Other outlets followed.