
The BJP launched its 'Paribartan Yatra' across West Bengal on March 1, 2026, as a 5,000-km outreach ahead of assembly elections. Nine yatras started from various locations, aiming to engage 1-1.5 crore people and culminate in a rally at Kolkata's Brigade Parade Ground, expected to be addressed by Prime Minister Narendra Modi. BJP leaders criticized the incumbent TMC government for alleged governance failures and promised development, while TMC dismissed the campaign's impact. The yatra follows the publication of revised electoral rolls under the Special Intensive Revision exercise.
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