Analysis of BJP's Political Machine and Ideological Challenges in India

A three-part series from Swarajya Magazine critically examines the BJP's political strategy, highlighting its success in building a powerful electoral machine through initiatives like the JAM trinity and Direct Benefit Transfer. However, the series argues that this machine lacks a coherent ideological foundation, suggesting that industrialization, rather than nostalgic pre-industrial ideals, is essential for future progress. The analysis draws parallels with other dominant democratic parties and calls for a more substantive ideological payload.