Viral Macaque Punch Boosts Global Demand for IKEA Orangutan Plush Toy

Punch, a seven-month-old macaque at Japan's Ichikawa City Zoo, gained global attention after being seen clinging to an IKEA Djungelskog orangutan plush toy given to comfort him following maternal rejection. The viral images sparked high demand for the toy, leading to sellouts in Japan, the US, South Korea, and other countries. Resale prices on platforms like eBay have surged to over ten times the original price. The plush is part of IKEA's conservation awareness campaign highlighting endangered wildlife, including orangutans.