The 'Wakhra Swag' exhibition in Hoshiarpur, held from December 26-28, served as a platform uniting social service organizations, businesses, and the administration. Sponsored by Sonalika, with support from Punjab Tourism and the district administration, the event showcased Sonalika's 'Sanjeevani' initiative, which focuses on various community service programs. Visitors engaged with these social responsibility efforts alongside shopping and lifestyle displays, fostering a sense of togetherness and highlighting the role of industry in societal service.