Vivek Oberoi Seeks Delhi HC Protection Against Misuse of Personality Rights

Actor and businessman Vivek Oberoi has filed a civil suit in the Delhi High Court seeking protection of his personality and publicity rights amid allegations of widespread misuse of his identity. The suit alleges unauthorized use of his name, image, voice, and likeness through fake social media accounts, AI-generated deepfake content, and unauthorized merchandise. Oberoi claims these actions harm his reputation and commercial interests, requesting a permanent injunction against known and unknown violators. The court has indicated it will pass orders on the matter, joining similar cases filed by other celebrities.