Advertising Rates Surge as India-New Zealand T20 World Cup Final Draws Record Viewership

Advertising rates for the ICC Men's T20 World Cup 2026 final between India and New Zealand have surged, with JioStar seeking around Rs 50 lakh for a 10-second spot amid high demand. The tournament has set viewership records, including a peak of 65.2 million concurrent viewers on JioHotstar during the India-England semi-final. The final will be broadcast on Star Sports and streamed live on JioHotstar, with prepaid plans offering access to the streaming service.