Google Gemini AI Integrates Shopping Features with Retailer Partnerships
9 hours agoTech
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Google Gemini AI Integrates Shopping Features with Retailer Partnerships

Google is integrating shopping capabilities into its Gemini AI chatbot through partnerships with major retailers like Walmart and Shopify. This feature allows users to discover products, receive personalized recommendations, and complete purchases directly within the Gemini chat interface without leaving the application. The move aims to enhance the e-commerce experience by leveraging AI for agent-led commerce, a development announced at the National Retail Federation's convention.

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