Samsung Explores AI-Based 'Vibe Coding' to Enable Smartphone App Customization

Samsung is exploring 'vibe coding,' an emerging AI-driven feature that could allow smartphone users to customize or create small app functions using everyday language. Still in early development and not yet integrated into Samsung's One UI, this approach aims to give users more control over their devices. Industry examples like Nothing's Playground and AI tools such as OpenAI Codex illustrate growing efforts to simplify app creation through AI, though full app development via these tools remains limited.