Meta's Threads Surpasses X in Daily Mobile Users Amid Platform Shifts

Meta's social networking app Threads has surpassed Elon Musk's X in daily mobile users, with approximately 141.5 million compared to X's 125 million as of early January 2026. While X maintains a larger desktop audience, Threads' growth is attributed to features like longer posts, topic-based communities, and strong promotion across Meta's platforms. Recent controversies around X's AI features may have influenced some user shifts, with newer platforms like Bluesky also gaining interest.