Apple to Launch iPhone 18 Pro Series and First Foldable iPhone on September 9
Apple is set to host its 'Surprise and Shine' event on September 9, 2026, unveiling the iPhone 18 Pro and Pro Max alongside its first foldable iPhone, reportedly called the iPhone Ultra. The foldable device is expected to feature a book-style design with a 7.8-inch internal and 5.5-inch external display, MagSafe support, and Touch ID replacing Face ID. The iPhone 18 Pro models will likely retain a similar design to their predecessors but include upgrades like the A20 Pro chip, improved cameras, and new colors. New Apple Watch models and AirPods are also anticipated, marking a significant product launch under new CEO John Ternus.
First-hand measurement across 15 sources
We measured how 15 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is neutral (55/100). Lens Score 32/100.
Outlets measured: economictimes, firstpost, indiatoday, firstpost, timesnow, economictimes, moneycontrol, news18, and 7 more. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (50–75/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
news18 broke this story on 5 Sept, 06:19 am. Other outlets followed.