WhatsApp Tests 'Offers Updates' Folder to Separate Large Business Messages
WhatsApp is testing a feature that automatically moves messages from large businesses, like banks and airlines, into a separate 'Offers Updates' folder after a set time, aiming to declutter users' main chat lists. Users can disable the feature but cannot customize the timing, which may be up to 24 hours. Currently, the feature applies only to large businesses, with potential future expansion to small businesses. The rollout date for this update has not been announced.
First-hand measurement across 2 sources
We measured how 2 outlets covered this story. No outlet gave this story a measurable political slant — there is no left–right reading to report. Overall sentiment is neutral (52/100). Lens Score 34/100.
Outlets measured: economictimes, news18. See how each one headlined and framed the same story in the source comparison below.
AI Analysis
Sentiment was consistent across outlets (50–55/100), indicating broadly factual reporting rather than editorialising.
Coverage timeline
news18 broke this story on 1 Aug, 10:32 am. Other outlets followed.
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